Who is Douglass Heindl?
In the case of this post Douglass Heindl is absolutely no one important. I could tell you a story about him but it would be pure fiction. I do not know a person by the name Douglass Heindl. In fact the only reason I have him as the title is to gain your curiosity. So what actually is this post about? Open and read more.
Keywords and SEO
If you have never read about SEO (Search Engine Optimization) then I congratulate you on learning something new. SEO is the word most commonly used when talking about optimizing the possibility of a website appearing as the first site when you make a search. The following sub headings are examples of the most common searches on google in 2008. Facebook, BBC, Youtube, Ebay, Games, News, Hotmail, Bebo
, Yahoo, Jobs. As to why some of these words are search one can imagine. For example if we think of any one of these words we see that each one with the exception of games and news represents a individual website. This means that either people find writing the word into Chrome, Firefox, Internet Explore, Safari, or Opera google search bar easier than writing the full URL. Of course there is always the case of people searching the word so that they could possibly read about it on Wikipedia.
If you take another look at the earlier paragraph you will see that I have highlighted keywords which for example google search will crawl through. It will look for words in posts and using complicated algorithm it decides where in the results queue to place you. The more activity a web page has the more Chance's the page has for google to crawl through looking for keywords.
This post is both a short attempt to explain what SEO is and how keywords in title, headings, sub headings and context can help people to find your posts. In this very post I used a abnormal heading which most likely will not be search by the mass leaving my post to rely on in context words and the curiosity of people looking at my blog.